Facebook Ads
Facebook is the most popular social media network of our times and advertising on FB can greatly help small business owners connect with potential customers. With more than 900 million active users worldwide, Facebook advertising when done in the right way can create new leads and help you reach out to a wider audience. Business owners who are trying to find the best marketing strategies for their company should contact the experts of a SEO company. FB ads are the best way of reaching out to broad and niche markets. In this article we’ll take a look at how FB ads can help you expand your business.
Top Advantages of Facebook Ad Marketing
Better Targeting
Facebook would allow you to advertise to your exact target audience based on their age, gender, interests, job, location etc. All these specifics would fine-tune the targeting and result in increased conversion. The team at our SEO agency would start with defining your ideal audience and then set about developing the perfect FB ad campaign.
Greater Mobile Audience
Almost all FB users use their phone or tablet for some social media time. With over 800 million downloads of the FB mobile app, you can reach out to a wider mobile audience with your FB advertising campaign.
Better Use of Analytics
The ‘Insights’ button on your company’s Facebook page comes with all the metrics regarding your page likes, audience engagement, most popular posts, weekly reach and lots more. Thus FB would enable you to adjust your ad campaigns as required.
Brand Awareness
Most Facebook users are known to log-in to their accounts several times a day. Therefore Facebook would ensure that your target audience gets to view your ads repeatedly. Continual visibility of your ads would help to foster a sense of trust and even give you the opportunity of retargeting in the future.
Enhanced CTR (click through rates)
The click through rates of Facebook ads are steadily on the rise with the improvements in FB advertising tools. According to a recent survey by ‘Convince and Convert’, the CTR on Facebook ads has improved by 50% in last year.
Ability to offer special promos
Facebook advertising would give you the option of offering special promotions through your FB page. You can use your fan page for promoting new products or services and for keeping your audience updated with all the latest info about your business.
How We Can Help You
- Our team of advertising experts would help you find and target the right kind of audience for you.
- We would come up with a compelling Facebook page for your business with the right kind of images for your target audience.
- By making use of FB Insights and Google Analytics we would report you back on all the details of your ad campaign.
- You would be constantly updated on your ROI performance with details on the expenses and the conversion rate.
- Our designing team are responsible for designing a variety of creative ads such as page like Ads, autoplay video ads and page post ads.
